Blog
Behind The Scenes Coverage

Every show has a story that fans rarely get to see. At Croxxings, our Behind The Scenes coverage documents the moments outside of the performance that make an artist’s journey unforgettable. From airport arrivals and backstage prep to after parties and late-night celebrations, we capture the full experience so you can share it with fans, media, and sponsors.
What Is Behind The Scenes Coverage?
Behind The Scenes coverage is a blend of photo and video storytelling that follows an artist’s day leading up to and after a performance. It shows the candid, human moments—travel, rehearsals, shopping, dinners, and fan interactions—that create a deeper connection with audiences.
Why Behind The Scenes Content Matters
Fans want more than the performance; they want access to the journey. Behind The Scenes coverage gives them exclusive access, adds personality to your brand, and creates highly shareable content for social media. Additionally, it provides sponsors, venues, and media partners with authentic visuals that extend the reach of your event.
(Learn more about how behind-the-scenes content builds engagement on Rolling Stone.)
Full-Day or Half-Day Packages
- Full-Day Coverage: From the moment you land at the airport to the after party. Includes travel, rehearsals, pre-show prep, performance, post-show moments, dinners, shopping, and celebrations.
- Half-Day Coverage: Focused on the key moments before, during, and after the show. Includes backstage, the performance, and the after party.
Both options are flexible and designed to fit your schedule.
What You Get With Our Behind The Scenes Service
- Photo and video coverage throughout the day
- A mix of candid moments, lifestyle shots, and performance prep
- Edited highlight reels and social-ready clips
- High-resolution photos for press, social, and branding
- Organized folders with all deliverables
- Quick turnaround for timely posting
Our Behind The Scenes Process
- Planning – We confirm your itinerary and decide on coverage length (full or half-day).
- Filming & Shooting – Our team captures travel, prep, backstage, performance, and post-show experiences.
- Editing – We create highlight reels, short social cuts, and polished photo sets.
- Delivery – You receive everything in both social and press-ready formats.
Distribution and Use
Behind The Scenes content can be used across social media platforms, YouTube, EPKs, press campaigns, sponsorship decks, and even documentary-style storytelling. This ensures the experience resonates with both fans and industry partners long after the show ends.
Timeline and Lead Time
We recommend booking 2–3 weeks before your event to secure availability. Delivery of edited photos and videos typically takes 5–7 business days, with rush options for same-day or next-day turnaround.
Optional Add Ons
- Same-day social media edits
- Interview segments with the artist or team
- Documentary-style mini film
- Combined Behind The Scenes + Concert Photography package
FAQs About Behind The Scenes Coverage
Can I choose between video and photos?
Yes, you can request photography, videography, or a combined package.
Do you offer same-day edits?
Yes, we provide rush edits for social media posting during or immediately after the event.
What’s the difference between full-day and half-day coverage?
Full-day covers the entire artist journey from arrival to after party. Half-day begins closer to showtime and continues through the performance and post-show.
Can sponsors use the footage?
Yes, you will receive media rights for promotional use with sponsors and partners.
Book Behind The Scenes Coverage
If you want to give fans, media, and sponsors an exclusive look at your journey, Croxxings can deliver professional Behind The Scenes coverage tailored to your event.
You can learn about our other services on our About Us page.
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